30 Very Catchy Typography Design Concepts in Print Ads

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In advertising, one of the measures of how effective an ad campaign is its recall. In other words, advertisements that leave an impression in the minds of the consumers are the most effective advertisements. We have been seeing a growing number of print advertisements that make use of fun typography to convey the message across. Typography is becoming the new black…even in print advertising. Here are 30 very catchy and creative print advertisements with typography as the main or dominant element in the design.

Typography Design 01 – Help Haiti
An experiment with typography focusing on the recent tragedy in Haiti.

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Typography Design 02 – Samsung Omnia
Type designed for the Samsung Omnia Pro B phone. Designed at BMB

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Typography Design 03 – New Side of Miller
Some 3D typography for Miller NEW YOU campaign billboard.

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Typography Design 04 – Smarties
The advertisements are showing colorful Smarties as the centerpiece of imaginative writing that revolves around explaining the color with various examples. The calligraphy used in the advertisements explains the presence of particulars colors in one’s daily life while keeping a humorous approach for the campaign. The tag line of the campaign reads, ‘Feed your imagination’.

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Typography Design 05 – Help Haiti
A print ad for Havaianas using fun typography.

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Typography Design 06 – Communicate the joy with Durex.
The typography design shows like X-ray the inner feelings during the act with Durex.

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Typography Design 07 – Pantene/Ms Clairol Ad
A print ad for Pantene (a shampoo brand) that makes use of typography to illustrate the woman’s hair.

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Typography Design 08 – Suuntu Watch Ad: Gear Up
A typographic print ad for Suunto’s new range of watches for use in extreme conditions.


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Typography Design 09 – Nike Concept Ads for Dubai Open
These are concept ads of Nike for Dubai Open. Each poster highlights the personalities of a certain player.

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Typography Design 10 – Ice Cream ad
Print ads for a Indian ice cream brand called Chillz.

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Typography Design 11 – Pain Relief Medicine Ad
In store Posters For Pain relief Tablets (crocin). The copy says Instantly Relieves Pain.

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Typography Design 12 – The Prevention Plan
US Preventive Medicine / The Prevention Plan: Cobra. Learn your health risks now and they won’t be so scary later.

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Typography Design 13 – Orange:SMS
Text messaging while driving prevents you from seeing what really matters.

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Typography Design 14 – Chicago Tribune: Delivering a Better Chicago
A very catchy typographic print ad with the slogan, “Degreasing palms since 1847.
Covering the stories you need to know.”

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Typography Design 15 -Play Station 2
Because your girlfriend bores you shitless

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Typography Design 16 – Mitchell Eye Centre: Trash
See Better.

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Typography Design 17 – Diesel Jeans: Be Stupid
Smart may have the brains, but stupid has the balls.

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Typography Design 18 – Highways Agency: Smarter driver
Think ahead. Move ahead. As part of its ongoing campaign to encourage drivers to be prepared for severe weather, the Highways Agency commissioned integrated marketing agency iris to create a series of posters for Winter 09/10 highlighting the need to plan and prepare before they hit the road.

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Typography Design 19 – The Coke Side of Life.
In this ad, you can see this coke silhouette taking a new direction. With coke, you can make your own path. You don’t have to be confined. Go explore, express yourself!


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Typography Design 20 – Pivot Boutique: Karma
Good karma is in. The ad says eco-friendly fashion is not only good for earth, but also very stylish

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Typography Design 21 – Amnesty International: Leg
When you lose a leg, you don’t just lose a leg. A campaign for a complete ban on land mines

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Typography Design 22 – Australia Post: Hug
If you really want to touch someone, send them a letter.

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Typography Design 23 – Amnesty International: Ted Bundy
Ted Bundy was accused of torturing, raping, and assassinating at least 100 women, including a girl. He went through 3 trials and countless appeals before his case was resolved. He had due process of law. Why does a Guantánamo prisoner not?

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Typography Design 24 -Stowe Mountain Resort: 19th letter
What is the perfect line?

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Typography Design 25- Amazon Rock

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Typography Design 26- Everlast: Succeed
Everlast. All or nothing.

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Typography Design 27- US Preventive Medicine / The Prevention Plan: Scorpion

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Typography Design 28 – Fly Emirates

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Typography Design 29 – Complot Creativity School
If typography didn’t exist to take care of letters, one day H, tired of being phonetically ignored, would change his job and would offer his services as a coat stand to an unscrupulous designer, so nobody would ever be able to Hablar (talk) again, or express their feelings, and human kind would be condemned to wander aimlessly for evermore. Typography course. More important in your life than you can imagine.

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Typography Design 30 – Adobo Magazine: French
Before becoming a modern day god of copy, this adman made a living out of such lines as “Oh baby, faster, faster, harder, yes, yes, yes.

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2 Responses to “30 Very Catchy Typography Design Concepts in Print Ads”

  1. Bud JauronNo Gravatar on April 2nd, 2010 at 4:43 pm

    wow, nice post

  2. Dibyendu ChatterjeeNo Gravatar on July 17th, 2010 at 9:40 pm

    What a CREATION!

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