In creating a corporate identity or branding identity design (some also call it visual identity), consistency is one of the most important aspect that designers should consider . From logo design, to stationery and brochures as well as web design, there must be consistency in terms of color and elements used in the layout. If you are a graphic designer facing the task of conceptualizing a corporate identity design, then here are some excellent examples of a well-designed and carefully planned corporate identity designs from around the web where you can draw inspiration from. To view each set in detail, just click on the preview image.
#01- One Degree
#02- Valens Energy Drink
The idea was to create an energy drink brand with a healthier and more luxurious image. The work included everything from the logo to the packaging, the guidelines, the stationaries, the advertising posters and so on…
#03-FA Tower Co Identity Collateral
FA created a new brand for TowerCo, articulating strategy and positioning, and extending the look and feel into marketing collateral, signage, website, and guidelines. The new graphic identity builds on the traditional strengths of the brand and signals TowerCo’s commitment to leading the industry in Tower Ownership.
#04- AVIVO Corporate Identity
Avivo is an interactive company based in Slovenia. Among services is IT production for next generation multimedia application based on Silverlight, WPF and mobile applications.
#05- City of Melbourne Identity
#06- ITI Branding
ITI is a pioneer in automation technology, solving everyday challenges in all parts of life. With a clear strategic focus, ITI is making better life quality everywhere – in private life, corporate buildings, public space and healthcare. The brand communication developed for ITI is built upon the business idea itself. Appearing different on every surface, the visual expression is a representation of life, freedom and possibilities.
#07- Sundance Gourmet Coffee Visual Identity
Sundance business cards, mug and cups, paper bag, loyalty card
#08- Corporate and Brand Identity for Chempaq
#09- Vivia Ambiental Sanitation and Waste Company
Renovation and continuity were the keywords in creating the visual identity for this company.
#10- Corporate identity for Babastudio.
#11- Haarlems Uitgevers Bedrijf — Corporate identity
Company was founded in 1997 and concentrated its attention on outsourcing production and export of high quality sicilian food. All products are characterized by the absence of chemical additives and are the result of a selection of excellent quality raw materials prepared with age old farmhouse recipes that reflect Sicilian’s cooking traditions and gastronomic heritage.
#13- Corporate and Brand Identity for Zap, Brazil’s top online classified ads portal. In order to establish Zap in the market quickly, Zap need a strong and distinctive identity that conveys diversity, flexibility and movement.
#14- Netherlands Maririme Campus
#15- Godiva 3PM
#16- GYÁR branding and identity work, 2010
#17- One Hundred Branding
#18 – People Love Music Visual Identity
#19-Neal Accountants Brand Identity
20- Metrio Coffee Identity
The ‘Metrio Coffee’ identity was first inspired by the classical vintage themes of ancient Greece (the Athenian owl and olive branches) and later combined with a modern yet simple design. The word Metrio is derived by the most common way Greeks drink their short black coffee – METRIO – meaning short black with one sugar (medium sweetness). The combination of the name, the traditional themes and selected colours (brown, coffee, silver, blue, gold) compliment the overall design and gives the brand the classical, fresh and simple perspective it requires to make its mark.